Topics

Social Media | Influence Marketing | Customer Loyalty | Online Communities | Content Marketing | Gamification | Startups

Every talk is custom designed to fit your event and audience. Here are few topics that have been well received and just might fit your event perfectly.

For a customized talk, fill out the form on the right. Parts of this page are still under construction.

Ideal Type of Event: Company wide or industry type conference

Ideal Target for this Topic: Brands, agencies, bloggers, journalists, podcasters, YouTubers

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

The Message: People share your content for unspoken reasons and you can massively increase the shareability of your content if you know those reasons. Design your content around your audience’s deeply hidden and built-in motivations, and see your shares sky rocket. This session reveals how.

How to present it to the event goers: Dogan is the Founder of Triberr -a sharing platform for content creators- which puts him in a unique position to reveal data behind millions of daily shares.

Why people say they share content is almost never the real motivation behind the share.

For example, data shows that a deeply thoughtful 4000-word article about the genocide in Uganda can get plenty of shares. However, data also shows that virtually no one actually reads the entire article.

If they haven’t read the article, why are they sharing it?

Furthermore, it is a commonly held belief that useful content spreads. This is a logical fallacy. If a person is reading an article about corporate bankruptcy -for example- how likely is the reader to share it? While the article might be extremely useful, chances are the reader doesn’t want his friends, family, and competition, to know that he is reading it for they might infer that the business is going through financial difficulties.

In short, there is ample data that shows that useful is not spreadable.

So if useful is not spreadable then what is?

In Why People Share, Dogan will lay out 10 hidden motivations of why people share content. These are unspoken, deep psychological triggers that are predictable and can be harnessed by you. This session will empower the attendee to reverse engineer content that taps into the deep psychological triggers of Why People Share.

Ideal Type of Event: Company or industry wide conference

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

There are certain topics that are seldom discussed in polite company. Religion, money, and politics for example. In this session, we will discuss all three.

It’s the primal drives that turn ordinary customers into rabid advocates for you and your brand. Apple, Starbucks, and Oprah already know and use these principals on you. Now it’s time for you to turn the tables and use these principles on YOUR target audience.

Ideal Type of Event: Company or industry wide conference

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

There are certain topics that are seldom discussed in polite company. Religion, money, and politics for example. In this session, we will discuss all three.

It’s the primal drives that turn ordinary customers into rabid advocates for you and your brand. Apple, Starbucks, and Oprah already know and use these principals on you. Now it’s time for you to turn the tables and use these principles on YOUR target audience.

Ideal Type of Event: Company or industry wide conference

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

There are certain topics that are seldom discussed in polite company. Religion, money, and politics for example. In this session, we will discuss all three.

It’s the primal drives that turn ordinary customers into rabid advocates for you and your brand. Apple, Starbucks, and Oprah already know and use these principals on you. Now it’s time for you to turn the tables and use these principles on YOUR target audience.

Ideal Type of Event: Company or industry wide conference

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

Entertaining and educational at the same time. This is a fun, short keynote that pumps everyone up, gets everyone in the right state of mind, and sets a great mood for the conference.

Ideal Type of Event: Company or industry wide convention

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

I’m part of IBM’s influencer program. Over the last two years, IBM has gone from zero to speed-of-light in terms of their social presence and impact. This is largely due to their influencer initiative, of which I’m a part of.

In this session, I talk about the challenges a 100 year old brand has had to overcome to become social. These lessons are applicable to all brands.

Ideal Type of Event: Company or industry wide conference

Ideal Target for this Topic: Employees

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

This one would work as a regular session as well. I’ve done a lot of research on introversion, and I feel like I have few original insights I’d love to share.

Ideal Type of Event: Company or industry wide event

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

This could work as a session as well. I would basically tell a story of me :-)

Ideal Type of Event: Company or industry wide conference

Ideal Target for this Topic: Top Executives

The Message: If IBM can become social so can your organization

Duration: 30-45 minutes (Each topic can be shortened or expanded as needed)

There are certain topics that are seldom discussed in polite company. Religion, money, and politics for example. In this session, we will discuss all three.

It’s the primal drives that turn ordinary customers into rabid advocates for you and your brand. Apple, Starbucks, and Oprah already know and use these principals on you. Now it’s time for you to turn the tables and use these principles on YOUR target audience.